Hungry Minds Club Origin
At ByteDance’s 7th Anniversary, our founder Zhang Yiming shared a line from Alice in Wonderland:
Alice laughed. “There’s no use
trying,” she said. “One can’t
believe impossible things.”
The Queen replied, “I dare
say you haven’t had much
practice. When I was younger,
I practiced for half an hour
a day. Why, sometimes I’ve
believed as many as six
impossible things before
breakfast.”
Yiming adapted this line: instead of “impossible things,” he thought of them as “interesting things that could happen in theory but not in reality yet..”
That, to him, is romance: imagining what could be, before it exists.
Big or small, in work or in life, possibilities only become reality when we act on them.
And as a company, we should always keep imagining how to create products that are better, more innovative, and more valuable than what exists today.
This is why Hungry Minds was born — a place for imagination to grow.
Food for Thought
In 2025, every lived day at Bytedance told a story of pragmatic romanticism — aiming high while staying grounded, facing challenges with courage while always reaching for something better.
Building on the Annual Keywords in 2025, we've distilled 14 tips to bring pragmatic romanticism to life — meant to fuel your thinking and spark new ideas.
Just tap your phone on the donut's peg and discover more!